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Eskala Library

Free documents, PDFs, and tools to help you build your startup, from idea to first investor round.

12 files

  • Document

    MVP Build Plan

    Steps to build the first version of your product with minimal time and cost.

    Prepared by: Eskala team
  • Tool

    Unit Economics Sheet

    Calculate customer acquisition cost and your profit from them before spending money.

    Prepared by: Eskala team
  • PDF

    Product Architecture Map

    Draw your product's parts and how they connect before you start programming.

    Prepared by: Eskala team
  • PDF

    Data Room Checklist

    Files investors request before deciding to invest.

    Prepared by: Eskala team
  • Tool

    Weekly Metrics Dashboard

    Six numbers you track weekly to know if your company is progressing.

    Prepared by: Eskala team
  • Document

    Investor Deck Template

    A ready-made structure for presenting your company: what to write on each slide.

    Prepared by: Eskala team
  • Document

    Pricing Guide

    How to price your product and convince the customer it is worth what they pay.

    Prepared by: Eskala team
  • PDF

    Pitch and Presentation Guide

    How to speak in front of investors and customers with confidence and clarity.

    Prepared by: Eskala team
  • Document

    First 100 Users Guide

    How to find your first 100 users and get them talking about you.

    Prepared by: Eskala team
  • Document

    Customer Interview Guide

    What to ask about, and what to avoid, before you write any code.

    Prepared by: Eskala team
  • Document

    Idea Sheet Template

    One page explaining your idea: the problem, the solution, the customer.

    Prepared by: Eskala team
  • Document

    Investor Email Template

    How to write your first email to an investor: short, clear, and without exaggeration.

    Prepared by: Eskala team